MOTM

First, Thanks for all the kind words both publicly and in private.  I hope
to be posting more photos and updating the cable page soon.

> From: Dave Trenkel <improv@...>
> these are far and away the BEST DAMN 1/8" CABLES EVER MADE, PERIOD!

When I got the original samples with the large diameter barrels, I thought
to myself, people are eithr going to love these or hate them.  I hope most
people feel like Dave does.  But, some may not like the large diameter
cables.  I can get the smaller diameter version with black tiny telephone
cable which is great quality.  But, the stinkin' things were twice the
price.  So, I opted for what I thought was the bext value.

> "How much did you really spend on these" look when I got home. When I told
her, she couldn't believe that cables of such obvious quality could be so
cheap.

Well, it is a pretty simple formula.  There is no distributor, no dealer, no
warehouse.  We save by purchasing the cables in large bunches (as we are big
enough to buy directly with the manufacturer).  In both the Synth Tech logo
and Wise Guy Synth cables, I am set up as a direct dealer with both the
manufacturers.  So, the only overhead is me and my family room for sorting
cables.  I take a smaller mark up that I suspect most dealers do, and the
savings passes to you guys.  I still put a nice chunk of change in my pocket
too. :)  And, Paul subsidizes all Synth Tech logo cables by paying for the
logo printing.

What I think is the most cool thing about it is that you can custom order
the color combos you want for really better than off the shelf prices.

Larry Hendry