Digital BW, The Print

Hi Paul,
It's tough not to be in the frame business for the reason of competative pricing you've mentioned. Larson Juhl typically only sells their stick to a "Store Front" .. I really like many of their offerings but if you get them thru a gallery your both marking it up. I have some really great black moldings that I use.. it's available as mat (don't like it) satin  (my favorite) or gloss.. Finger joined basswod construction so it stays straight...  It's a class molding and availbale in  3 differnt section widths ..I think it was put together specifically for B&W work.. It has been my standard here for B&W for some time.. 

The thumbnails your refering to are exactly that .. I have both an underpinner and a thumbnailer here.. While I prefer underpinning  their are some advantages to using a thumnailer.. primarily shipping. We do a lot of larger work her both for myself and other artists.. including lots of canvas.. The ship cost today on something in the area of say 32 x 40 or larger assembled is literally a joke.. so by using the thumbnailer  we can "kit" it and ship in a tube for typically 20% or less of the assembled ship cost. Just shipped a couple of large pieces to Japan this way..  

I'm of the belief that today that in many cases the package that we put around our art often gets in the way of selling it to a few areas of the art market.  I realize that we can go track down inexpensive framing but that is just what it looks like to me and it misrepresents everything that I believe in. At any rate I have no recourse here except to be involved in framing and stay as you a reluctant framer.. I could really use the space for something else and the $ if I sold all the stuff I use to do it.. Oh well..

jimbo


  From: Paul Roark 
  To: DigitalB&WPrint 
  Sent: Tuesday, November 06, 2012 8:01 AM
  Subject: Re: [Digital BW] Re: Documounts replacement -- black wood frames


    
  The black wood frames I was using from Documounts were, according to them,
  from Larson Juhl (sku 372285). I could order these in paired pieces of any
  sizes, and they used plastic locking pieces to assemble the final frame.
  (One receipt referred to them as "thumbnails.") As such, it was easy to
  make frames of any dimensions and shipping was easier. When I look for
  Larson Juhl frames, they appear to be all at local frame shops. When I
  look at the wood frames from the internet sellers, they all appear to be
  pre-assembled frames. If the pre-assembled are the right sizes, the prices
  (before shipping) are often good, but I don't see the sizes I need -- for
  example, the 13" x 28" size that I use for the high gloss panoramas that
  are selling so well.

  I don't mind giving my local shops the business. In fact, I'd like to get
  out of the framing business entirely. However, most of my purchasers are
  price sensitive and the framers end up making most of the money if they do
  that work. So for the time being, I think I'm going to have to continue
  being a reluctant framer.

  Paul
  www.PaulRoark.com

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