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Digital BW, The Print

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RE: [Digital BW] Re: Photography That Doesn't Suck

2013-02-18 by EJ Neilsen

Really Belgium, There is NO WAY to make a living at those prices. Simply
impossible.  Our cost is higher than that.  There are certainly materials
around that can be sold for that, but not fine art. Not without everything
else being free. 

 

Eric Neilsen

4101 Commerce Street, Suite 9

Dallas, TX 75226

214-827-8301

 

www.ericneilsenphotography.com

SKYPE ejprinter

 

From: DigitalBlackandWhiteThePrint@yahoogroups.com
[mailto:DigitalBlackandWhiteThePrint@yahoogroups.com] On Behalf Of
reallybelgium
Sent: Monday, February 18, 2013 1:20 PM
To: DigitalBlackandWhiteThePrint@yahoogroups.com
Subject: [Digital BW] Re: Photography That Doesn't Suck

 

  

I am surprised (shocked) by these prices.
This weekend I visited 2 fine art galleries in Belgium, and these were the
prices of the photographs hanging over there:

120 X 150 cm ( 48 inches x 60 inches ) édition of 9. The price begins at
9.000 euros tax and frame diasec included.

150 X 200 cm ( 60 inches x 80 inches ) edition of 9. 
The price begin at 10.890 euros tax and frame diasec included

200 cm x 260 cm ( 80 inches x 100 inches ) edition of 2.
The price begin at 40.000 euros tax and frame diasec included

--- In DigitalBlackandWhiteThePrint@yahoogroups.com
<mailto:DigitalBlackandWhiteThePrint%40yahoogroups.com> , "orbancc" wrote:
>
> Finding the price point turned out to be easy in my case ...
> 
> When I started the effort to sell A. Aubrey Bodine reprints and note cards
in 2000, I looked at the "industry" (basically, Nash Editions) and saw
16x20s, done on the IRIS printer, going for $500. So I tried that. I had to
outsource the printing since I couldn't afford the IRIS, and managed to net
$50 per sale. I sold exactly 16 prints in the first year. 
> 
> Then the equipment went through a revolution -- printers, scanners, hard
drives, computers, software -- all became cheaper and better and that
transformed the problem. I dropped the price to $50 for a 16x20, and over
the last 12 years I have printed and sold more than 30,000 prints in 5 sizes
from 8x10 ($20), 11x14 ($30), 16x20 ($50), 20x24 ($75) and 24x30 ($100).
Plus I offer archival for quite a bit more -- some people need the better
quality distinction, but only about 2%.
> 
> So now, like most things in the economy, it is a marketing issue. Which
technology, again, in the internet, has transformed.
> 
> --- In DigitalBlackandWhiteThePrint@yahoogroups.com
<mailto:DigitalBlackandWhiteThePrint%40yahoogroups.com> , "E.Neilsen" wrote:
> >
> > And while we constantly battle the circular motion around the bowl
pulling the whole industry under the break even point, more and more photo
enthusiasts are contributing to the shear volume of photos; good and bad.
Finding a price point that doesn't sell you out and customers still willing
to pay for quality is amazingly interesting. 
> > 
> > Eric Neilsen
> > Eric Neilsen Photography
> > 4101 Commerce Street, Suite 9
> > Dallas, TX 75226
> > 
> > www.ericneilsenphotography.com
> > skype me with ejprinter
> > Let's Talk Photography
> > 
> >
>





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