Yahoo Groups archive

Digital BW, The Print

Index last updated: 2026-04-28 22:56 UTC

Message

Marketing (was Re: [Digital BW] Photography That Doesn't Suck)

2013-02-21 by Bert

I agree with Tony about going back to the owner of the A. Aubrey Bodine website.  His offer was generous and I would like to hear more.  His website is not fancy yet he has the sales.  My sales have fallen off drastically yet many who view my prints in person are very enthusiastic.  My images are of flowers from the clear and simple to outrageously interpretive.  Where is the disconnect?

BertGF

--- In DigitalBlackandWhiteThePrint@...m, Tony Sleep <TonySleep@...> wrote:
>
> On 21/02/2013 11:07, Ernst Dinkla wrote:
> > A moderator should interfere at this point in my opinion.
> 
> Possibly, but I'd prefer to revert to discussing the marketing success 
> achieved by orbancc with selling prints. That even seems to be roughly on 
> topic ;) so I have changed the subject title
> 
> 
> "I have no secrets and I am happy to explain how I do things and what my 
> market situation is. Just ask if interested. From my perspective, after 
> having sold a million dollars of product, is most people are doing it wrong."
> 
> That is a very generous offer and I for one would like to learn more.
> 
> Looking at the site itself, the only stand-out unusual aspect of the way 
> it works is that it is structured toward selling prints rather than 
> efficiently browsing a lot of images. Categorisation (via themes and 
> galleries) into many small galleries makes the viewer choose a small 
> subset to view that matches their interest in a subject. I have seen 
> similar elsewhere many times, but the categories are often purely 
> geographic and confusing (because not many people have maps in their 
> heads), or broad genres. You take a very granular approach, but one that 
> avoids the ambiguity of keywords.
> 
> It seems safe to assume that the quality of the photographs is the main 
> driver of sales, but I'd like to know how you are marketing the site and 
> getting potential buyers there in the first place. Are you using this 
> granular categorisation of images to reach specific interest based 
> communities?
> -- 
> Regards
> 
> Tony Sleep
> http://tonysleep.co.uk
>

Attachments

Move to quarantaine

This moves the raw source file on disk only. The archive index is not changed automatically, so you still need to run a manual refresh afterward.