Digital BW, The Print

By the good graces of Epson, I received a free sample of their Velvet 
Fine Art paper for a tryout on my 2200. In printing a b&w image with 
Matt Black ink, I was somewhat surprised that the results seemed so 
flat and dull - especially in comparison to the Enhanced Matt paper 
which seemed to offer so much more depth and density.

I know that Velvet Fine Art is very popular with 2200 users. Am I 
missing something, or can someone explain the appeal to me?

Thanks, 
Robert A