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Digital BW, The Print

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[Digital BW] Re: The Name Issue and Other Ramblings

2001-10-07 by Mark Tucker

--- In DigitalBlackandWhiteThePrint@y..., sdmey4@a... wrote:
> I do think we have an advantage over all the Joe Smo inkjet 
printers out 
> there. Ours are long tonal scale Black and white inkjets! These 
are not 
> common at all.


I think you are missing the very big picture; you need to zoom out 
much further. In the grand scale, you are being lumped into this 
one big category called "computer-generated inkjet printers", in 
their eyes. I'm not in any way defending their perspective, I am 
merely offering an opinion of what I think the vast majority of 
art/gallery people think. 

They are not informed enough to make the subtle distinction 
between professional quads and consumer dyes. You do this 
every day, so you're super-aware of the distinctions. But I think 
we're trying to address an entire cultural opinion of this field; and 
I'd say that the masses do not make these distinctions.

We must first force ourselves to think like them; to get inside 
their heads and understand their fears and apprehensions, in 
order to begin to alter the mindset of this issue.

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