Digital BW, The Print

Stan, 

Thank you for your response.

My ultimate goal would be to be published by a greeting card company.  Of
course, I don't know the pros and cons to that, so...  My plan was just to
start going shop to shop and possible art fairs and sell them on a small
scale at first.  

Is there a better site to explore the options available and pros/cons to
creating income with our photography.  The only other thing that I know
about is stock photog.  Does publishing our photog. legally prohibit us from
doing any kind of art exhibits in the future?  Is this the site to continue
to ask questions like this?

Maria

on 5/20/04 5:00 AM, Stan Shire at stan@... wrote:

Maria
I think you will find that self-publishing greeting cards will cost more
than a wholesale return will recover. At best you will spend a
tremendous amount of time and money for a very small return. The issues
that you need to consider are:
A: What is your distribution channel? Are you going "shop-to-shop"
acting as your own sales staff?
B: The envelope and packaging costs such as boxes for the cards.
C: What is your output method. Inkjet cards produced one at a time will
be very expensive to produce. In addition, black and white printing is
an art unto itself and will require a lot of experimenting, tweaking and
reading this forum. Not that it can't be done. Most of us on this forum
have gotten lovely black and white prints (based on what I've seen from
print exchanges)
D: The camera equipment is virtually inconsequential to the process. At
greeting card size, just about any decent film or digital camera is
going to produce an image that will look great.

I would seriously consider producing some sample sets and contacting
greeting card publishers to produce, market and distribute them.

I may have this all wrong. You may just be considering selling a few
cards or sets at local craft fairs, etc. If so disregard the above, get
a camera (digital would be my choice for this application), learn how to
do a grayscale conversion in PS, decide on a paper, and learn to make
lovely grayscale prints.
Above all....enjoy the process.


-----Original Message-----
From: arreiscachi [mailto:artistasierra@...]
Sent: Wednesday, May 19, 2004 4:33 PM
To: DigitalBlackandWhiteThePrint@yahoogroups.com
Subject: [Digital BW] direction

Please direct me to where I might find info regarding equipment,
software, film, etc. necessary for creating my own greeting cards
to sell, using my black and white negatives?  Is it more
economical to invest in a digital camera, software, etc for my
Imac?  If so, what is recommended?

Thank you.

Maria





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