--- In DigitalBlackandWhiteThePrint@yahoogroups.com, "Paul Roark" <paul.roark@...> wrote: > > > We can't really expect to be able to free ride on below cost sales of Epson > printers. > > Hello Paul, This has been the general consensus amongst Epson desktop users, that Epson is selling printers at below cost so it can make money on consumables. And I believe it for a long time. But I'm starting to question this. What proof do we really have to back up to this up? And where does this come from? Did Epson ever made a statement about it and shown audited figures? I'll concede that the $29.99 printer may be a loss leader, but I'm not convinced about printers like the R260s which I recently bought. A Samsung DVD drive cost $33.00, HD-DVD is now $99.00 (regular price) at Best Buys today, Philips CRT's at $100, Nvidia PCI-E graphics card with 256mb memory for $50. etc, etc. I'm willing to be shown some real hard figures, but till then, but I'm not so sure about the "loss leader" concept of Epson printers anymore. Well, that's my $.02 cents. Cheers, Andre
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Epson's loss leader
2007-11-02 by Andre Moreau
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