I've found that the mp3 format significantly affects the sound of a mix. Distorts the high part of the treble, emphasizes the bass, does something weird to the stereo image, etc. To get the best MP3 encoding, you really have to MIX especially for that format. It's the same kind of philosophy used a generation ago when producers did separate mixes for LP and cassette. Mixing for airplay also gives a number of considerations. A lot of the stuff you think about when mixing for radio also apply to MP3 mixing. A highly compressed, almost mono mix with few extreme frequencies works best. Some genres of music sound just as good as MP3 files; others always sound awful. That being said, I've used just about every one available for Mac and the best I've found is AudioCatalyst. AudioCatalyst has a high-frequency mode that encodes a lot of the more extreme frequencies that the other encoders ignore. It also has a normalize function which is nice for getting a sound as loud as possible for the radio. I will usually use iTunes for personal use because it's a lot faster, but for professional work, I'll always use AudioCatalyst. There are several radiostations preferring mp3 to wave.(I do not agree with they're choice.) My search is for the best encoder there is .No matter the price. I get well paid for delivery, and sound, not format. If a radio prefers mp3, I try to deliver it at least at the competitors standards. I'm pleased if I can humor you.... My job is to deliver.....whatever format.....
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re:mp3/itunes
2002-02-25 by Eorthman
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