Print Size
2009-06-20 by paulekohl
Some thoughts about size: I teach in Singapore in a university photography program. We just graduated our first class to pass through four years of education and receive a BFA degree. They had their Final Year Project exhibition at a gallery in town. The size of the work they hung is instructive: The smallest was full-bleed 20x24. Others went to A1 (24x30), A0 (33x46), 48x90. The print quality was superb. The fact that they can go to one of the big Epsons and push a button (given their files are well prepared) and get high quality prints out seems to me to change the game. In the galleries here, which tend to be fairly large, anything less than A1 doesn't seem to grab the audience. Can you say that you will pull the audience closer to the work by keeping it 11x14? Or will they simply ignore it? Is it Singapore? Does the ease of printing any size make it necessary to go as big as you can? I was impressed by how differently the viewers reacted to the work relative to the size of the prints. In Singapore it looks like size really matters. Paul