The Cyndustries List

hello cynthia,
thank you so much!
you just proved that your company is awesome!
you'll, for sure, get 3 more ZO order's from Ingo
Zobel(on behalf of me, axel and himself) in the next
two days, tops.
again, many thanks for your really wise decision!
best regards,
bakis.




--- Cynthia Webster <cynthia.webster@gte.net> wrote:

> Good Morning Everyone!
> 
> Ok, I'm drinking my first cup of coffee and whoa -
> there a lot of comments in the ol' email here about
> the recent Zeroscillator price increase...
> 
> After reading all of your comments, yes, I think
> actually everyone is 
> correct...
> 
> It's been about two months since launch, we've sold
> (52) Zeroscillators 
> in total,
> (forty of those sold in the first thirty-days).  All
> of us at 
> Cyndustries are delighted
> at the wonderfully positive response from everyone,
> we worked really 
> really hard
> to earn it.  Thank You All!
> 
> Forty out of the grand total of fifty-two ZO orders
> are either in MOTM 
> or Modcan format,
> the other format order quantities are Euro (6),
> Blacet (3), and Dotcom (3).
> 
> Each format requires unique knobs, pots, connectors,
> & switches,
> as well as a panel and two circuit boards specific
> to that format.  In 
> order to get a fair price
> we must order this myriad of parts for all formats
> in very large 
> quantities, and there is a sort of
> financial tipping point where we need a minimum in
> sales of about (10) 
> of each format to sell
> in order to break even on that format. 
> 
> We still need a few more sales in Euro, but we have
> over a dozen of them 
> near ready to ship
> already.  Blacet and Dotcom format customers could
> really push things 
> along in happening
> sooner if they'd place their orders now instead of
> waiting.  We're so 
> close already!
> 
> I've hear people say,"as soon as you start shipping
> Dotcom format 
> Zeroscillators, I'll get one"
> 
> (This is to us, a bit like 'the egg after the
> chicken'... when it is 
> your Dotcom format orders
> themselves that fuel and propel the project to
> completion, so please 
> don't hesitate if you are
> interested in ordering a Euro, Blacet or Dotcom
> format Zeroscillator, go 
> ahead and order one.
> 
> Afterall, our decision to continue supplying more
> groovy designs in each 
> of these formats
> is based upon Zeroscillator sales.
> 
> All formats of Zeroscillator use an additional set
> of four circuit 
> boards which are the main
> heart and soul of the circuit.  These A, B, C, and D
> boards are in stock 
> a plenty, so
>  ~whatever~ format you order - the central part of
> the Zeroscillators 
> are built and ready now.
> 
> Getting to this point has really been exhilarating
> like running a NASA 
> type Moon launch,
> however the cost was great and we are still paying
> our many vendors even 
> during this
> post Xmas retail slow down.  It was thought that
> raising the price might 
> be the right solution
> to enable the very large circuit board runs that we
> still need in order 
> to start shipping the Blacet
> and Dotcom format Zeroscillators. 
> 
> Perhaps it was unfair to raise the price so
> suddenly, so many of you 
> were saving-up just to
> meet ~that~ price and we understand... and that is
> why effective 
> immediately
> the price will go back down to the original $650.00
> per Zeroscillator 
> until March 1st.
> 
> Step right up and treat yourself to the most
> advanced analog oscillator 
> ever built,
> you ~know~ you deserve it!
> 
> We'll even honor the original, "buy three and save
> $150.00" offer until 
> then!  Hooray!
> 
> But the other side of that coin is...
> Please people, go-on and order a Zeroscillator or
> two Today instead of 
> sitting on the fence!
> 
> Great Thanks and Best Wishes!
> 
> 
> Cynthia
> 
> http://www.cyndustries.com/
> 
> 
> 
> 
> johan_et_pirlouit wrote:
> 
> > Then again, this could be a marketing tactic.  If
> she lowers the price
> > back down to $650, most likely we'll all get off
> our asses and place
> > the orders already!  Just a thought.
> >
> Pricing is not really a question of fairness.  It is
> a marketing
> decision, and not an easy one.  Price can impact the
> quantity of sales,
> with lower prices potentially yielding more sales
> numbers, depending on
> the type of product.  But given equal production
> costs, the profit
> margin is lower.  Mass production makes for lower
> prices, but in the
> case of modules like the Zeroscillator, the mass
> production quantities
> are not very large and the amount that Cynthia can
> save with quantities
> is probably related to parts costs, such as panels,
> which are cheaper in
> quantities.  The assembly cost is going to be a
> constant.  Outfits like
> Cyndustries, Synth Tech, and Synthesizers.com want
> to stay in business,
> and you want them to, too.  They have to make money.
>  Their costs are
> going up.  Given the tiny market for this type of
> product, it's amazing
> we have these available at what are quite reasonable
> costs.  If $650 vs.
> $600 per module is a deal breaker for some
> customers, that will need to
> be considered by Cyndustries.  But it is up to them
> to set pricing.  It
> is true that an unexpected price increase -- or the
> expiration of a sale
> price -- may annoy customers on the verge of a
> purchase.  I think that
> such complaints are best worked out in private
> discussions with the company.
> 
> Cynthia asks for a 50% deposit at the time of order.
>  If you had made a
> deposit and then in the interim between your order
> and delivery the
> price went up, you should end up paying the original
> price, since that
> was the understanding at the time of order.  If not,
> then that would
> indeed be unfair.  But I don't think that is the
> case here.
> 
> -Richard Brewster
> 
> http://www.pugix.com
> 
> 
> 
> hello cunthia,
> i am quite dissapointed to see this price increase,
> without any warning at all.
> usually, a company, when it increaes their prices,
> first has a warning to their customers. you made
> this
> increase with no warning at all.
> i had already saved all the ZO money from last
> wednesday (and already a high price...) and me and
> my
> friend Ingo Zobel, we were waiting for a third guy,
> so
> 
=== message truncated ===


Bakis Sirros - Parallel Worlds
[Doepfer_a100] group owner
http://www.parallel-worlds-music.com
http://www.shimarecords.co.uk
http://www.rubber.gr
Athens-Greece

__________________________________________________
Do You Yahoo!?
Tired of spam?  Yahoo! Mail has the best spam protection around 
http://mail.yahoo.com