I don't think Emagic wanted to drop their Windows products. I doubt Apple want to throw away the 70,000 Emagic Windows customers. I'm also pretty sure they're not too bothered how many of those 70,000 users go out and buy Mac hardware. I beleive Emagic overspent on R&D over the last two years and with the delayed income from from LC and v5.0 were struggling to pay the bills. Along came Apple who said "Ok, we like what you do, we'll save you but your finances are in a mess and you must make efficiency savings". They looked at spending and income and the Mac products turned out to be most profitable. The Emagic guys had a simple choice - let the company fall or make the required savings and continue with Apple's money and under Apple's rules. I'm a Windows user who was very upset at the news. But I've calmed down a little! 5.2 will be fine for now but in the future there will be products (new Logic features / new instruments / new harware) that will Mac only. Given that you end up upgrading your computer every 18 months or so anyway the obvious solution is to buy a Mac the next time rather than a new PC. I'd rather do that than switch to another sequencer. G.
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Re: Some reasons why Steve Jobs bought Emagic
2002-07-10 by gordonmurrison
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