Re: P3 promotion
2005-03-28 by Keith
> I do wonder if anyone discovers P3 by searching through Yahoo groups - I discovered P3 when someone mentioned it on the Oakley mailing list. In my opinion one good way to increase awareness of the P3 beyond the 354 members of the Yahoo Group is by submitting regular press releases to music gear e-zines like HarmonyCentral.com and SonikState.com. I have composer buddies who have their browsers default to HarmonyCentral at startup, and I must admit I check it out once a week. Of course the P3 website would have to be changed to appeal more to people who buy finished units and the diy element moved to it's own corner. And the regular updates may have to be bundled into press release worthy clusters. I have often wondered why people like Tony Allgood and MOTM don't do press releases to blow up sales. Also, Dave Smith (evolver) is an expert at getting distributors like Sweetwater to shoulder costs of the promotion of his gadgets through their ads in Electronic Musician and Mix magazines. He also manages to place a lot of print press releases. These ideas reflect my personal modes of thinking; I think it's fun to GROW businesses, and that one purpose of business is to expand, but you also have to want to be busier. Colin may have other priorities/ideas, like keeping the P3 userbase small so he can have time to play with his boy (I have a 7 month old boy so I know what it's like to be too busy). Anyway I'm going way OT. I spoke to Shawn Cleary here in the states and he said that the main priority is getting built unit orders filled. Is there a chance that some of us kit buyers will have to wait until the next run of P3's? Keith