Dec. Issue: B/W Magazine
2002-11-17 by Mark Tucker
It's a continuing source of hearty chuckles to pick up B/W Magazine from time to time. I love to watch the subtle ways that they continue to bash digital technology with one hand, and somehow manage to accept advertising dollars from companies that use digital techniques, with the other hand. * Page 22: Funny ad from some photographer's group in Long Island that have "dedicated themselves to preservation and furthering of classical BW photography", blah blah blah. Then in the next paragraph they brag how their members' work will be digitally archived via CD, DVD, and the Internet. I wrote them a very serious tongue-in-cheek letter suggesting that they all sell their computers and only correspond via manual typewriters and USMail. * Page 7: Publisher again makes note of their continued defiance of digital photography. Even though they've featured photographers who use digital, this came from a prior promise before their philosophical shift. * Page 65: Magazine accepts money from full-page advertisement from a company called Ataraxia Studio, which claims to produce long lasting digital prints with pigments. * Page 69: Magazine accepts money from full-page advertisement for A&I Lab in Los Angeles, who mentions their Iris and LightJet printing services. * Page 142: Magazine accepts money from full-page advertisement for Camera West store, which mentions their stock of digital cameras. *Page 144: Magazine accepts money from full-page advertisement from PhotoVillage.com, featuring wide range of film scanners, scanning services, and Piezo services. ----------- You can't have it both ways, folks. If you're gonna take a stand, take a stand; but with both your mouth AND your pocketbook. Yet, having said all that, it's still a FINE magazine. One of the very best on the stands. But it just makes you wonder what's motivating this fear-based policy of resisting digital technology. Can't we all just get along? Just my opinion, Mark Tucker, http://marktucker.com/ (cross-post)