The question to be answered is this.....
Will this reflection of editorial policy increase his magazines readership,
keep it the same or lessen it.
If 1 is not the answer then he has made a serious editorial error, and a
somewhat self indulgent one at that. I would suggest that the main job of a
magazine editor is to promothe the image, of the publication in question, to
such effect that sales volumes reflect the philosophy in an entirely
positive way..
I cannot for the life of me see how any editorial denigrating injet as a
non-craftsman process could possibly result in an increase in readership or
subscription level.
By the way and in my experience, all the best editors of photographic
magazines usually attempt, at the very least, to project a technology
neutral image, which in effect means showing an even hand on any and all
issues of a technologically contentious nature.
----- Original Message -----
From: "earregardless" <earregardless@...>
To: <DigitalBlackandWhiteThePrint@yahoogroups.com>
Sent: Wednesday, February 27, 2002 6:16 AM
Subject: Re: [Digital BW] B&W Magazine "drops" digital prints
> Wait a minute. I read Rasmussen's "Opening Shot" as stating that, in
> his - the editor/publisher's - opinion, black and white's "connection
> with the past" merits the policy that B&W "will not widen our
> editorial scope to include Digital photography." Rasmussen
> continues: "This is not a judgement reflecting the worth of
> practitioners of the new ways, but a practical necessity - it's
> impossible to please both sides in the same forum."
>
> I see nothing in the article (p. 7 of the April 2002 issue) that says
> that digital lacks the tradition, heritage, and other qualities that
> collectors are looking for. Rasmussen is clear - in his opinion,
> digital is based more on technology and conventional photography is
> based on craftsmanship. The magazine's concentration on conventional
> photography is "a decision in consideration of constancy."
>
> Regardless of the possibly misguided basis for his opinion, he's
> entitled to it. He does say that "we may from time to time
> reevaluate our policy, and will keep readers informed of developments
> in the Digital arena." Thus, there is nothing in the article that
> suggests that it will not have any articles or feature any discussion
> of digital prints.
>
> Face it folks, despite the raves of enlightened practioners, as of
> February 27, 2002, there is still quite a bit of skepticism - and not
> without reason - about digital photography. The leading - and, as
> far as I know, only - magazine devoted to black and white photography
> (and a damn fine publication) is not so much dictating standards but
> is rather reflecting popular opinion.
>
> Besides posting here - which is a bit like preaching to the choir -
> perhaps a letter to the editor would be more effective in getting
> Rasmussen's ear and the issue before the collecting public. That
> will ensure that, at least for the July 2002 issue, there will be a
> discussion - not a monologue - on the merits of collecting digital
> photography.
>
>
> --- In DigitalBlackandWhiteThePrint@y..., "Steadman Uhlich"
> <steadmanuhlich@k...> wrote:
> > Good points Paul.
> >
> > I especially think the archival nature of partially toned (and
> possibly those improperly processed) prints is a key issue....but not
> for them.
> >
> > Steadman
> > ----- Original Message -----
> > From: Paul Roark
> > To: DigitalB&WPrint
> > Sent: Tuesday, February 26, 2002 5:01 PM
> > Subject: Re: [Digital BW] B&W Magazine "drops" digital prints
> >
> >
> > Steadman Uhlich wrote:
> >
> > > In his letter to readers, the editor in chief says that digital
> prints do
> > not have the tradition, heritage, and well....some other
> qualities he thinks
> > important for collectors...given that they are made by "machine"
> and not in
> > a traditional manner. So...from now on...this mag will not have
> any
> > articles or feature any discussion of digital prints.
> >
> > It seems to me there are a couple of approaches that warrant
> letters to the
> > magazine that will get them into more of a corner.
> >
> > For example, I'd want to know if silver prints that went through
> a digital
> > step are covered. For example, what of the Lens Work type images.
> >
> > Next, I'd want to know how collectors or the magazine can tell if
> there was
> > a digital step if the process. Can they really police the
> policy? Do they
> > have affidavits from all their advertisers and the photographers
> and others
> > whose photos are published?
> >
> > I wonder what the other attributes of digital are that are of
> concern?
> > Maybe they could be specific.
> >
> > If longevity and light fastness is one factor, how do they know
> that the
> > photos that are featured and advertised are properly processed?
> If they are
> > not the carbon pigments on good paper is probably more archival.
> >
> > In fact, if the partial toning that we silver printers were
> doing, it turns
> > out that the images are not really that archival. I think I'll
> be able to
> > measure the yellowing of partially-toned silver prints. It may
> be low, but
> > I hope to match it -- in fact non-warming paper (no brighteners)
> may do it
> > already.
> >
> > We must confess that the easy of making many copies is a problem
> for any
> > machine print. Collectors want an object that cannot be made in
> quantity.
> > How one raises prices, all else being equal, is to limit output.
> >From an
> > economics perspective, the control that a monopolist has is
> limiting output.
> > It is only from that action that prices rise. So, out put
> limitations is a
> > key to collectible value. But, how many prints to A.
> Adams "make?" I think
> > over 80,000, but this is hearsay.
> >
> > So, there are issues we can work with here. If the magazines'
> policy
> > becomes self-defeating, they'll change.
> >
> > Paul
> > http://www.PaulRoark.com
> >
> >
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